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I’m TJ Baden — a dyslexic thinker, a music industry veteran, and a strategist who built global brands without selling my soul. I walked away from corporate comfort, my own business where I saw that there was no win with an unethical partner and so I told the truth when it cost me, and never stopped watching the patterns unfold. It hurt others and my family and I am not bragging I am showing you Dyslexic Thinking. I have to see where I am going before I walk there and run back to begin knowing where I am going.

I’m not new. I’ve just been quiet.
But like many of you, I’ve hit my line.

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Subscribe to Welcome To TJ Baden | The Deck Was Always Stacked

Truth-telling in rhythm, in key, in time. I connect the dots others ignore—across politics, history, music, and the human cost of silence. This is where strategy meets soul. No suits. No shareholders. Just the truth.

People

Truth-telling in rhythm, in key, in time. I connect the dots others ignore—across politics, history, music, and the human cost of silence. This is where strategy meets soul. No suits. No shareholders. Just the truth.